Reach Utah’s largest concentration of in-market boat buyers in one place, in one weekend. The 2027 Utah Boat Show & Watersports Expo returns to the Mountain America Expo Center in Sandy, Utah from February 4 to 7, 2027.

Why exhibit at the Utah Boat Show
The Utah Boat Show has been a Wasatch Front tradition since 1965, drawing tens of thousands of attendees who come ready to compare, shop, and buy. Exhibitors get four days of direct, face-to-face access to a high-intent audience during the peak pre-summer buying window, when boaters are planning their season and writing checks.
A booth at the Utah Boat Show puts your business in front of qualified buyers, generates leads that pay off through the entire boating season, and builds brand recognition with the Intermountain West’s most engaged watersports community. Returning exhibitors consistently tell us this show outperforms expectations because the audience is here for one reason, to spend time on the water.

How to reserve your space
Booth space is limited and historically sells out. Apply early to secure your location.
Show website:
utahboatshow.com
Exhibitor brochure:
greenband.com/Boat-Show-Brochure
Exhibitor application:
greenband.com/Boat-Show-Application